Three years ago I was giving my first E-book keynote speech before the Arizona Book Publishing Association, when one of the esteemed publisher members asked me a very pointed question.
“What happens if someone steals your file and sells it or gives it away all over the Internet?”
Until I was asked that question I thought I was Sutter striking gold in California.
“How do you keep people from stealing your work?”
Beads of perspiration formed on my face and hands. I had cottonmouth. This is a bad dream. Why didn’t I think of this before?
My mind immediately regressed to conversations with other professional speakers relating horrifying incidents where they discovered their “signature story” was being retold.
I thought about the many times I heard professional speakers telling Dr. Charles Jarvis’s special Little Bird story without giving credit to Dr. Jarvis
I wondered how much easier it would be to take the Little Bird story as a file formatted in a common program like Microsoft Word for windows and then spread it to many thousands or even millions of people through e-mail.
Do you think that can happen? I think so.
Over the last 3 years many companies have become involved in creating encryption techniques that protect your e-book files from theft.
However, none of the encryption techniques are fail-safe. In fact many times when you download an encrypted book, the files are so huge and difficult to open that you end up canceling your order.
I was recently giving a teleseminar and an attendee asked a most common question.
The question was, “how to I keep someone from stealing my -e-book?
I decided to answer the attendee’s question with a question.
Why do you care if they steal your e-book?
She replied” Because I will lose money.”
That is when the light bulb went off in my brain. Companies that are spending raja mania all that money and putting in all that effort to encrypt e-books are throwing their money away. They are protecting people from opening e-books which really isn’t’ the major concern.
The problem is protecting the authors from the potential loss of fame and fortune.
Telling Dr. Jarvis’s Little Bird Story without his citation isn’t’ the problem. The problem is in the potential loss of Dr. Jarvis’s fame and fortune due to telling his story.
The loss of your e-book files represents a potential loss of your fame and fortune.
You lose no inventory if someone steals a digital file. Once you complete an e-book and post it on-line you automatically have 6 Billion copies in print. You have enough inventory for every man, woman and child on earth.
If one person reads your e-book and does not pay for it you may have one fan. If 100,000 people read it for free you may have a 100,000 fans.
A question I have is can you earn more money and have more fame with one fan or with 100,000 fans?
Over the last few weeks I have successfully completed the best e-book encryption system ever devised and it is yours absolutely free.
This Encryption system will allow virtually anyone to open and read your e-books, and yet this system will protect your fame and fortune.